Julia Mahan's Portfolio

My Resume

EDUCATION

The University of Rhode Island 

  • Bachelor of Science in Business Administration and Management, May 2017 
  • Bachelor of Science in American Government and Politics, May 2017

EXPERIENCE

HousingWire

Freelance Writer • April 2025 – Present

  • Write and edit mortgage industry articles and interviews, aligning with editorial standards and brand voice.
  • Produce concise summaries and intros to maximize reader engagement and content clarity.
  • Upload and optimize articles in WordPress, applying SEO best practices with metadata, tags, and formatting for maximum visibility and engagement.

Marlin Mortgage Capital

Marketing Manager • September 2024 – August 2025

  • Lead multichannel marketing strategy across email, print, and partner platforms.
  • Own marketing calendar, content strategy, and execution—ensuring alignment with compliance, sales, and business goals.
  • Develop marketing and compliance documentation, ensuring alignment with mortgage regulations.
  • Report KPIs and campaign insights to executives and sales leadership.
  • Support go-to-market launch of company’s insurance services in partnership with vendors.

Open Mortgage  

Marketing Lead • April 2023 – August 2024

  • Support our sales team with quality marketing collateral (print and digital) and strategy. Crafting integrated marketing campaigns highlighting products and timely industry news. Develop engaging customer journeys on our CRM with personalized, targeted, and relevant content for their customer journey.
  • Managed the entire life cycle of small to large-scale projects for the Marketing & Training departments to completion.
  • Successfully launched a new CRM for our sales teams and a re-onboarding initiative, creating processes, guides, video training, and hosted virtual workshops. Responsible for training our loan officers, creating the structure for on-boarding new hires, and providing continuing education, including guides, communication, and training videos. 
  • Communicate with outside agencies and vendors and manage tech stack relationships and contracts. 

 Marketing Specialist • Feb 2021 – Apr 2023

  • Collaborated and individually created compelling and informative content for various channels, email campaigns, newsletters, blogs, videos, and marketing collateral.
  • Developed targeted email marketing campaigns to nurture leads, promote products, and drive conversions while ensuring compliance with marketing regulations and best practices.
  • Provided direct support to our sales team, from onboarding to tech support and marketing strategies. 
  • Managed day-to-day operations of the company’s CRM, creating engaging newsletter content, resolving technical issues promptly, and implementing system enhancements to streamline workflow and improve user experience.
  • Successfully launched a new onboarding training and calendar for new hires that covers processes and the tools and platforms available to our sales team.

Marketing Coordinator • Feb 2019 – Jan 2021

  • Developed and managed requests from our sales team to create compelling and targeted print, web, and email content for various audience types to drive sales. 
  • Built out processes and documentation for the marketing department, from daily tasks to processes, platforms, and onboarding.  
  • Coordinated events like our annual Sales Summit (in-person and virtual) and workshops while assisting the sales team with their events.  

KEY SKILLS

Content Strategy and Copywriting, Email Marketing, Drip Campaigns, Story Selling, Voice-Overs, Newsletters, Mapping Customer Journeys, Graphic Design, Canva, Digital Marketing & Social Media Management (Meta & LinkedIn), Technical Writing, Documenting Processes, and Freelancer and Agency Management, ChaptGPT, WordPress, Reach150, Vimeo, Vidyard, Mailchimp, Survey Monkey, Monday.com, Asana, Smartsheet,  Project Management trained, Tech Support, Customer Relationship Management (CRM), CRM Implementation & Management, Brevo, Mailchimp, Mailcoach, Total Expert, OptifiNow, Google Suite, Outlook, Teams.